Joe Flizzow aka The President, born in Kuala Lumpur on 16 October 1979, Malaysia's International Hip Hop Ambassador, one half of the internationally renowned Malaysian hip hop duo, Too Phat - the first Malaysian Hip Hop act to impact upon the Malaysian music scene, founder and CEO of Kartel Records. As Too Phat, their multi-platinum albums have won numerous awards locally as well as achieving recognitions from MTV Asia and Channel V. Asian collaborations with pop acts from Singapore